Mobile phone service providers Libyana celebrated it's 1 million subscribers milestone since 5 years of initiating services, making it the No.1 most popular mobile service operator in Libya, and that's in Libya only. The company offers mobile line subscription, SMS, MMS, and internet service, with only 2 packages of services, and very high non-competitive prices if compared to the only competition it has in the market, which is Almadar, a sister company that offers the same packages of services, with much better and reasonable prices, but no indication what so ever of it's market share.
On the other hand, in a neighbor country: Egypt, Etisalat a United Arab Emirates based international mobile phone service provider, which started offering its services in Egypt about 3 years ago, becoming one of the few phone service provides able to survive in a very competitive market, with Vodafone and Mobinil buzzing in the air. Etisalat celebrated 15 million customers milestone in this very short period of time, becoming one of the best mobile phone service providers ever worked in Egypt.
Etisalat according to Egyptian public opinion drives its success from offering quality service with low prices, although its coverage area does not compete with Mobinil or Vodafone, but it is very popular for its offers and prices.
Leading me back to Libya, where the telecom sector could not compare to a neighbor country, and Libya is still relying on national operators with no service, marketing, or technology experience, and have to pay a lot to import services from moderate and unreliable service providers such as ZTE and Huwawi, where some of which have proved failure in other countries, so will Libya open its telecommunications market for major international service providers such Etisalat, and gain from its success in a tough market such as Egypt? We will wait and see.
On the other hand, in a neighbor country: Egypt, Etisalat a United Arab Emirates based international mobile phone service provider, which started offering its services in Egypt about 3 years ago, becoming one of the few phone service provides able to survive in a very competitive market, with Vodafone and Mobinil buzzing in the air. Etisalat celebrated 15 million customers milestone in this very short period of time, becoming one of the best mobile phone service providers ever worked in Egypt.
Etisalat according to Egyptian public opinion drives its success from offering quality service with low prices, although its coverage area does not compete with Mobinil or Vodafone, but it is very popular for its offers and prices.
Leading me back to Libya, where the telecom sector could not compare to a neighbor country, and Libya is still relying on national operators with no service, marketing, or technology experience, and have to pay a lot to import services from moderate and unreliable service providers such as ZTE and Huwawi, where some of which have proved failure in other countries, so will Libya open its telecommunications market for major international service providers such Etisalat, and gain from its success in a tough market such as Egypt? We will wait and see.
Posts
